- The Leads Letter by Eric Otten
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- The Law of Inertia
The Law of Inertia
The fastest way to achieve your goal is to align with what’s already in motion.
The hardest part is going from 0 to 1.
The law of inertia says it all:
→ An object at rest stays at rest.
→ An object in motion stays in motion.
So if you’re stuck, the easiest way to get unstuck is to latch onto something already moving.
Don’t reinvent the wheel.
If a system is working, use it.
If someone has momentum, align yourself with their energy.
When you build your name, you gain access to the energy of other people.
→ You connect with people already achieving success.
→ You collaborate with those who are a step ahead.
→ You ride the wave of their momentum while creating your own.
Think about the biggest names in your field.
Chances are, they didn’t start alone. They built on the foundation of relationships, systems, and strategies that were already working.
Your goal shouldn’t be to blaze a trail from scratch.
Your goal should be to position yourself so that your name gets pulled into the current.
When you’re part of the flow, everything gets easier.
Doors open.
Opportunities find you.
And your momentum becomes unstoppable.
What can you align with today that’s already in motion?
-Eric Otten
P.S. Ready to build your name and tap into the momentum of others?
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